Bomba rice, Arroz de Valencia PDO
Paula Ferrer in Sueca · 1 kg cloth bag
£5.60
VAT included
In London you can find it in these shops.
Before you order it to your door, see if a shop is near you. They keep it for you and you pick it up when it suits you.
- Colmado Hackney
Chatsworth Road 61, London
Tue to Fri 12:00 to 20:00 · Sat to Sun 11:00 to 17:00
- Despensa Northcote
Northcote Road 74, London
Mon to Fri 10:00 to 19:00 · Sat 10:00 to 17:00
If there is no shop near you, we send it to your door.
Delivery to United Kingdom: £17.10, 4 to 6 days.
Delivery already includes customs and taxes. You pay nothing more when it arrives.
Who makes it
Paula Ferrer is thirty-five and has twelve hectares of rice paddies in Sueca, by the lagoon. Her father, Toni, sowed them before her, and his father before him. Paula is a biologist and used to count birds in the nature park.
In 2019 Toni decided to give it up. Bomba yields half as much as other varieties and the sums did not add up. Paula thought that if nobody planted it, in a few years l'Albufera would only grow rice for packet paellas.
Now she sows only bomba and sells it under her own name. She still counts birds, only now from the tractor. She says that in winter her flooded fields feed thousands of ducks. Whoever buys the rice pays for that too.
How it is made
01
In May the field is flooded and the seed is scattered by hand.
02
It grows in water all summer and is cut in September.
03
It is dried slowly and hulled at a mill in Sueca.
04
It is packed in a cotton cloth bag that you can use for bread afterwards.
Valencia region
Sueca is on the southern shore of l'Albufera, twenty minutes from Valencia. In summer everything is green and in winter the fields fill with water and birds.
What we are allowed to say
Bomba swells outwards and soaks up a lot of stock without splitting. That is why the grains stay separate and hold on to all the flavour.
What they do so it lasts
- 01The straw is ploughed back into the field, not burnt.
- 02In winter the fields are flooded and become a feeding ground for the lagoon's birds.
- 03Cotton cloth bag, no plastic.
Where your money goes
- Paula Ferrer
- £2.40
- 47%
- Transport
- £0.40
- 7%
- @seis
- £0.90
- 18%
- The shop or home delivery
- £1.40
- 28%
Out of £5.10, the price before VAT. The VAT, £0.50, goes to the state.
What the label says
- Format
- 1 kg cloth bag
- Ingredients
- Bomba rice.
- Allergens
- No allergens that need declaring.
- Storage
- In a cool, dry place, in its bag.
- Best before
- 24 months from packing.
- Seal
- PDO Arroz de Valencia
- Made in
- Sueca, Valencia region
